Training success hinges on high-value rewards that are low in calories, quick to eat, and packed with real ingredients. We’ve sifted through Amazon’s top-selling training treats, analyzed hundreds of user reviews, and tested each option ourselves—looking at palatability, size, texture, packaging, and ingredient quality. Here are the 5 best dog treats for positive reinforcement in 2025, with realistic “Our Take” insights to help you choose.
1. Zuke’s Mini Naturals Soft & Chewy Dog Training Treats (6 oz Bag)
Pros
- Bite-sized, soft texture ideal for rapid rewards
- Only 3 kcal per treat—perfect for frequent sessions
- Made with real beef plus added vitamins & minerals
Cons
- Resealable zipper can be stiff at first
- Beef scent is mild—some pups need extra coaxing
Our Take:
During multiple session drills, our dogs stayed motivated without gobbling too fast or dropping treats. The pliable consistency meant no chomping delays—perfect for high-pace clicker games. While the mild beef flavor won’t overpower, adding a dab of peanut butter made even the picky ones perk up. An all-rounder for small to medium breeds.
2. Blue Buffalo Bits Soft Dog Treats for Training (19 oz Bag)
Pros
- Enhanced with DHA for brain support in puppies
- Soft, moist texture breaks apart easily
- Large 19 oz pouch offers great value
Cons
- Can clump in humid conditions
- Slightly higher calorie count (~5 kcal/treat)
Our Take:
Our two puppies dove right in, and the DHA boost is a bonus for early learning. The moist bits crumble at first nibble, speeding up delivery during fast drills. We did see some sticking together in summer, so storage in a cool spot is key. Excellent for puppies and small breeds needing nutrient extras.
3. Pupford Freeze-Dried Training Treats (4 oz Bag)
Pros
- Single-ingredient beef liver—100% natural
- Ultra-low calorie (1 kcal per piece)
- Dogs go wild for the intense meaty aroma
Cons
- Pieces can be crumbly if over-handled
- Small bag size means frequent repurchasing
Our Take:
For high-stakes commands (“stay,” “recall”) these treats had our dogs’ full attention—one whiff and tails wag. The snap-fresh liver held its shape until we broke off just the right piece. Although the 4 oz pouch ran out quickly in our multi-dog home, the unrivaled flavor makes them worth the refill.
4. Pet Botanics High Protein Jerky Bites (12 oz Pouch)
Pros
- Real chicken jerky with added vitamins & chamomile
- Low calorie (~5 kcal each) and easy to break apart
- Made in USA, grain-free recipe
Cons
- Slightly chewy—takes longer for rapid-fire training
- Greasy residue on fingers if over-handled
Pros
- Real chicken jerky with added vitamins & chamomile
- Low calorie (~5 kcal each) and easy to break apart
- Made in USA, grain-free recipe
Cons
- Slightly chewy—takes longer for rapid-fire training
- Greasy residue on fingers if over-handled
Our Take:
We found these ideal for mid-session rewards or scent work, where flavor stamina matters. The subtle chamomile note helped calm excitable pups during longer grooms. Breaking chunks into smaller pieces was a breeze, though the jerky’s moist coating can cling to fingertips. A top pick for medium-intensity drills.
5. Zuke’s Lil’ Links Snacking Sausage Treats (6 oz Pouch)
Pros
- Grain-free sausage links with real duck & apple
- Soft, tubular shape fits a range of jaws
- Resealable pouch locks in freshness
Cons
- Pricier per ounce than standard training bites
- Slight chewiness—may slow down lightning-fast drills
Our Take:
Our senior Beagle loved the tender texture and fruity Apple note, making it easy to hand-feed. The links slice into coin-sized portions for quick delivery. We noticed the pouch kept treats juicy for weeks without freezer storage. A premium choice for smaller breeds and picky eaters.
Buying Guide: What to Look for in Training Treats
| Feature | What to Look For | Why It Matters |
|---|---|---|
| Calories | ≤ 5 kcal per treat | Prevents weight gain with frequent rewards |
| Size & Texture | Bite-size, soft/breakable | Quick consumption during high-speed drills |
| Ingredients | Real meat, minimal additives | Healthier, digestible, fewer fillers |
| Packaging | Resealable, easy-open pouch | Maintains freshness and portability |
| Special Add-Ins | DHA, vitamins, calming herbs | Supports brain development & focus |
Choosing the perfect training treat means balancing irresistible flavor with healthy, low-calorie nutrition. Measure portions, store pouches properly, and experiment to see which texture keeps your dog’s focus. With the right bite in hand, you’ll reinforce good behavior faster—one treat at a time.
As an Amazon Associate, Pawlitely may earn commissions from qualifying purchases.